Confession: I am obsessed with Twitter chats.
In my opinion, Twitter chats are one of the best ways to connect and engage with others on Twitter without having to leave your comfort zone. Even so, a Twitter chat feel intimidating if it’s your first time, especially because they can move relatively fast. I’ve been participating in Twitter chats regularly over the past couple of years, even having the honor of being a guest host on a couple of my favorites.
By the end of this blog, you’ll be armed with tips to help you become Twitter chat rockstar, a list of my favorite chats and a Google Calendar to bookmark, so you never miss your favorites.
First, the basics.
What is a Twitter chat?
You’re already familiar with hashtags on Twitter. A Twitter chat is a designated hashtag where a group of users meets a dedicated time to discuss a predetermined topic.
For me, it’s the perfect networking event: I don’t have to leave my comfort zone. It moves pretty fast. It’s on my favorite social media platform, and more importantly, I don’t have to bring a business card.
If you have just one hour a day to dedicate to Twitter, spend that time participating in a Twitter chat.
Why should you participate in Twitter chats?
The key to being successful on social media is engagement, and a Twitter chat is the perfect conduit for engagement. By attending Twitter chats, you will:
- Increase exposure for yourself, your company, and your content
- Display your expertise by sharing knowledge around a relevant topic
- Create valuable connections with businesses and individuals within your industry
- Have the opportunity to learn something new