I’m a huge advocate of shopping small when possible, every day, but especially during Small Business Saturday. If you’re not familiar with it, Small Business Saturday is an initiative by American Express, which has taken on a life of its own. This year, Google Small Business and Twitter Small Business formed a #SmallBizSquad with various partners in the industry to help give small businesses the resources they need to succeed. It was the last big project I got to work on as part of the Google Small Business Team, and I couldn’t be more proud of what we’ve accomplished.

This blog post, however, will be dedicated to a few fantastic Etsy shops. One of my favorite parts about Small Business Saturday is reminding everyone that shopping small can mean online, supporting Etsy shop owners who work hard at creating high quality, handcrafted goods with love. (If you’re a frugal shopper like me, I’d like to point out that Ebates now provides cashback for Etsy purchases as well.) Continue reading →