When we see brands being funny or snarky on social media, we either groan or it gives us momentary comic relief, but does a brand’s snarky attitude translate into sales? How do your customers really feel about it? According to the Q2 2017 Sprout Social Index, snark doesn’t always sell. (more…)
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I’m Berrak Sarikaya, the Amplifier behind this blog, and I’m so glad you're here! Whether you stumbled here from social media, another blog, or we met at a conference, I hope you'll stay.
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